Taboola is a well-known platform for publishers to earn money from native advertising. It gained an amazing popularity in last few years and is completely changing the way Ad industry works. The majority of the websites with large traffic are using Taboola to earn more. Taboola got success just because of good revenue and online reputation.
Taboola at this time is only available for publishers having more than 1M traffic/month, publishers with less traffic are not able to use this network however, many alternatives of Taboola emerges in market after Taboola success so you can use them on low traffic sites, but still some top content sharing networks are limited to big publishers only.
Taboola publishers have many benefits, some of them are:
- Taboola does not have any minimum payout limit, you will get all of your payment on the 40 net basis.
- Fastest support enables you to work smoothly.
- You can control the content appearing on your site.
- No Risk of the account being closed like Adsense.
- Simple & easy to use and install.
With success of Native Advertising many new ad networks emerges in market, some of them are very good alternatives to Taboola while some are not as good as this, many of them are also paying better then Taboola, but all of them have their own requirements and limitations, We have gathered top ten Taboola alternatives to get started.
Outbrain is one of oldest and top competitor of Taboola, unlike Taboola they focus on quality, not quantity. Publishers also get good CPC as compared to other networks and Advertiser campaigns bring good result, but the problem is that publishers can not apply for it, they choose publishers themselves to maintain quality, they also ban advertisers with fake ads without fear of losing their money.
- Highest CPC, compared to other native advertising companies
- Trusted by the world top sites
- Real-Time reporting
- Available for premium publishers only
You may like to read Taboola VS Outbrain to find which one is better.
Adblade is also one of oldest native advertising platform used by thousands of premium publishers like FOX NEWS, they are also leading the native advertising, but they are not as famous as like other networks.
- Trusted old brand
- Large Ad inventory
- Difficult to get approval for small publishers
ReContent is somehow new in the market, but they are doing well from last few years, they grow by the amazing rate of 500%/year, now they are serving more than 100 billion recommendation per month. There is less chance for small publishers to be considered in their network, but large publisher are welcomed by them.
- Leading native Ad network
- Large Ad inventory
- Premium Publishers
- Not available for small publishers
- Not famous
Disqus is a famous commenting system used by million of websites & blogs, with commenting system Disqus also provide Discovery network through which publishers can earn a handsome income and advertiser can reach the right targeted audience, they are also leading the native advertising network.
Disqus Discovery is available for everyone, all new Disqus accounts are automatically set with discovery product. (Update: Now you have to apply for it)
- Highly Targeted Ads
- Better Revenue
- Available for everyone
- Ad looks spammy
5. Yahoo Stream Ads
Yahoo also has native advertising network, but they are limited only to few world premium publishers like Cnet, Softonic, etc. It’s hard to get in yahoo premium publisher network.
- Look & feel of ads are better than all other networks
- Complete customization
- Hard to get approval
Shareaholic works in the same way like Disqus, but it’s not a commenting system. Shareaholic is social sharing service for website owners to get more shares & likes for their content.
Apart from sharing they are also promoting paid stories using native advertising and also paying best to publishers, ninety percent of publishers are WordPress bloggers.
- Simple & easy to use
- Targeted ads for blog sites
- Not trusted like other networks
They are not as common as other ad networks, but they are also generating an amazing result because of adult type ads. MGID claims to have more than 20,000 Publishers and 30 million pageviews per month, you can use them on your entertainment sites to get maximum revenue.
- High CTR
- Better Look
- Adult Ads
A true alternative to Taboola and best native advertising network for small bloggers, they are also leading the industry, if you have a good looking legal site you will probably get approved.
- Complete Ad customization
- Easy to use
- Work for all publishers
- Low CPC
Gravity is widely used platform for native advertising, this is the network of premium advertisers and publishers, if you get the chance to get into this network then you can expect a handsome revenue, they are trusted by million of big advertisers worldwide.
Gravity tries to personalize the ad recommendations so advertiser gets targeted visitors and publishers get good CTR, at this time they are recommending more than 25 million recommendations per day.
- Trusted brand
- Old Network
- High CTR
- Targeted Ads
- Good Revenue
- Hard to get account approved for small publishers
Bonus – Google Matched Content
Google Adsense soon recognised the worth of native advertising and they have also rolled out “Matched Content” for eligible sites, you can use matched content on sites getting more than 10,000 visitors per day and have good number of articles, they will automatically mail you when you reaches eligibility quote and are using Adsense on that site.
- Increase revenue.
- Multiple Sizes.
- You can’t apply.
- Don’t provide customization.
Taboola VS Alternatives
Although Taboola has many alternatives but in a true sense there is no alternative to Taboola because of the features & revenue offered by Taboola is much better than competitors.
If you want to maintain the quality of your site, then I would recommend using Outbrain but if you are low on traffic then content.ad will work good for you, I hope you found this article helpful, your suggestion and feedback are welcome.